THE 3 KEY ELEMENTS OF A REVENUE-GENERATING BRAND

Personal brand? Professional brand? It’s all the same when you’re trying to get that raise, promotion or put your business on the map. Most people mistakenly think that brand is just a logo or visual identity. It’s not. Or they think that they are supposed to do what traditional, transaction-based marketing says, which is: identify your target market/niche, figure out what THEY want, be THAT and then sell it to them. In both cases, you’d be missing out on an opportunity to create an authentic and resonant relationship with your ideal clients. Watch my video to learn my perspective on The 3 Key Elements Of A Revenue-Generating Brand and use it to start crafting yours!

MEET THE AUTHOR

Laura Miolla is a Neuroscience-Based, Professional Certified Coach, Consultant, and Mediator who works with executives, entrepreneurs, coaches, and business owners, on the cusp of big change, to passionately and purposefully lead in their lives. Her clients have redefined their relationships, grown businesses and bank accounts, climbed mountains (literally and figuratively), written books, and given TED talks. She hosted a national radio show on divorce called Divorce Sucks: The Smart Girl’s Guide To Doing It Better in 2015, has been a contributing writer and expert for Huffington Post, and is published across the internet in publications, such as Working Mother Magazine, Parents Magazine, Solo Parent, Babble, Unlocked Magazine, Care2, Yahoo! News, Medium, and Thought Catalog.

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